

Unconventional Uncommon Unfamiliar: The Breakthrough Files
$19.00
This is not a book that flows from one chapter to another.
This is
Unconventional
Uncommon
Unfamiliar
These are my breakthrough files. These are lists.
This is uncommon sense because simple seems to be uncommon today.
Most of these are thoughts that have emanated from reading something or being exposed to some thought or the other. These are insights from my experience and learning.
The book is written as bullet point lists. While the reader may be able to read this quickly, it will take time to reflect and ponder over each point carefully. Each point here and collectively, represents a potential transformation.
These files break away from the norm and challenge you to challenge the mindless conformism and move over to do the right thing, the simple one.
The reading experience might itself be unconventional.
What follows essentially is pure common sense. You will see that it is. What you will also realize as you read through this is how uncommon it is to do the simple things.
The book is categorized into insights in leadership, breakthroughs, management, innovation & change and sales & marketing.
I wish you the very best and hope to see you as unconventional, uncommon and unfamiliar.
Quantity
What is this?
The Most Incredible Breakthrough Lists For
- Leadership
- Personal Breakthroughs
- Management
- Innovation and Change
- Sales and Marketing
The Breakthrough Files
Table of Contents
Contents
Preface
Section-1: Leadership
- 44 Questions For Business Leaders
- Leadership Impetus
- Leadership Excellence – The Versus List
- Decidedly Important Stuff
- Leadership Lessons From Cricket
Section-2: Breakthroughs
- A Breakthrough For You
- Nothing Beats Action
- The Get Lucky List
- Be Your Own Santa
- Ignore Your Mother. Ignore Your Father
- The Winners Dozen
- How Do You Succeed
Section-3: Management
- This Is (or should be) Management
- The Great Management Bullshit
- CEOs Are Idiots When
- Culture Of Sustainable Entrepreneurship
Section-4: Innovation & Change
- Innovate Or Perish
- Is Your organization open to Change
- Damn HR
- I Am Responsible
- Life Is Not A Spectator Sport
Section-5: Sales & Marketing
- The Great Salespeople
- 50 Key lessons In Sales And In Marketing
- Presentation Excellence
Top Quotes
Sample Chapter: 44 Questions For Business Leaders
Is This A PDF Book or Physical Copy
All books here are instant PDF downloads
Author Credence
Authored By Dr Chetan Walia,
A Management Consultant with 25+ Years of Experience.
PhD. Chartered FCIPD. Published by Bloomsbury, Forbes, Springer, Sage, Taylor & Francis.

About Dr Chetan Walia
He holds a PhD in Business Strategy and Creativity—a rare combination that reflects both analytical depth and inventive thinking.
His work has been published by three of the world’s top five publishers—Sage, Springer, and Taylor & Francis—as well as Forbes.
Dr. Walia has served as a faculty member at the University of Bradford, where he taught Management Consulting to both Executive MBA and PhD students.
Over the years, he has acted as a strategic advisor to businesses, and as a consultant to consultants—helping leaders at the very highest level sharpen their thinking, unlock growth, and architect lasting impact.
Thought Leadership
Thought leadership through research 📝: Chetan has made scholarly contributions to journals and academic books, and authored MBA curriculums for Universities.
Thought leadership through client work 📽️: He has consulted with various industries, leaders, and companies around the world, including some of the top brands.
Thought leadership through publications 📚: Chetan Walia has published books in the area of strategy, organisational success, breakthroughs, sales, managerial success, and creativity.
Thought leadership through accreditations ䷪: Chetan is a Doctor of Philosophy and Chartered Fellow CIPD.
Thought leadership through awards 🏆: He has been awarded as Top 100 Leaders in Eduction, Top 50 Thought Leaders, and with Outstanding Leadership Award.



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