INSIGHTS

A Dynamic Definition Of Creativity


Academic Contribution To Research On Creativity


Abstract Of The Research Article

The aim of this article was to review the definitions of creativity on which many previous studies have been based. Prior literature has merged creativity and creation into its understanding of the construct. By describing creativity with reference to its end result, that is, a creative outcome, theorists have not been able to pay attention to the dynamic process of creativity that may or may not lead to creation.


This article reviews critical literature in creativity and departs from accepted definitions of creativity. Considering the various elements that are involved in creative acts, a dynamic definition is proposed; it emphasizes providing insights into the creative act itself, a factor that has been neglected in earlier definitions of creativity.


This study presents updated definitions of creativity and creation

Access Here


Or Here

SUBSCRIBE

DRIVE IMPACT

Chetan Walia enables global clients to deliver business impact and drive long-term value. Learn more about our services and how your company can get ahead

LATEST INSIGHTS